Fort Hood TX Real Estate

HOW TO SELL YOUR HOME


 

There are three basic marketing principals that sell a home in today's marketplace

 

 

Pricing Condition and Exposure

Pricing:  The very first step in the home selling process is to determine the value of your home.  This can be done in one of two ways. You can get it Appraised or have a REALTORS® perform a Comparative Market Analysis  to determine the market value of your home. This step is completed by comparing your property to other properties that have sold in your home’s area within the past six to eight months that are of the same age, square footage and  construction type as your property. Value adjustments are made for items that your property may or may not have that one or all of the comparables have. Once this analysis is performed you will have a better understanding of the market value of your home  

Condition:  The condition of the home must justify pricing. If the property is priced within the range other similar homes sold for within the past six to eight months but the condition of your home is inferior, it will not sell for full market value. The condition of the property is a very important factor to produce a quick sale at top value with the least amount of stress on the Buyer as well as you the Seller.  Here are some steps you might want to consider before placing your home on the market. Replace all wood rot, if needed paint with earth tone colors (this is very important), replace old and worn or outdated flooring, repair or replace all leaking water faucets, repair or replace all inoperative appliances, cracked or broken windows, remove unwanted or useless items (broken lawnmowers, yard art. Christmas lights, etc) and keep your landscape well maintained for great curb appeal.  

Exposure:  National Surveys show that 89 percent of today's home buyers begin their home purchasing process on the Internet. When selecting a Realtor to market and sell your property, you want one that has an Internet presence. It's not enough to be on the Internet but where you are located on the Internet is most important. There are some sites and directories such as Yahoo Classified, AOL.com Livingchoice.com, Realtor.com,TheRealEstateBook.com, Google.com, Looksmart.com, HomeAdvisor.com, Overture.com  that you want presence on the first page. It's not enough to be in the local home magazine anymore. The World Wide Web is where you have the greatest possibility to sale your home. 

Marketing Questions: You might want to ask a REALTORS®: Do you have a website, virtual tours, internet data Exchange (MLS), super ads, Write-Ups, flier boxes, local print Magazine exposure, competent staff, etc. These are just a few questions they should be equipped to answer in today's aggressive & ever-changing marketplace.  

Points To Remember: If you over price your home it could be in tip-top condition and well exposed, but it won't sell. Your home can be priced right but if the condition does not match the pricing suggestion, you can give it maximum exposure and still not sell. Finally, if your home is priced right and the condition and curb appeal meet the suggested pricing but is not exposed by the Realtor, it won't sell. 

Pricing + Condition + Exposure = Sold!  

When you are ready to market and sell your home we would like to interview for the job! 

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If you are a Seller, it would be highly advisable to work only with a Full Time Realtor. While a part time Realtor may be a good friend or seem really nice, they generally lack the experience and education that a full time Realtor has. This is probably the largest single sale you will make. Do you want to trust that to someone who just dabbles in the industry. If you were looking for a surgeon to operate on you, you would probably not be looking for someone that just practiced medicine "part time".

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Grace Sanchez